About
Hello, my name is Eliza Edwards, founder of Small Styling and mum to two beautiful girls Viola and Amélie.
I have always worked in fashion PR and have been obsessed with luxury fashion for as long as I can remember. Since becoming a mum however, my passion for designer heels quickly grew into a love for all things childrenswear. Mary Jane shoes, smocked dresses and cashmere baby grows are my love language. I love to dress children in timeless and stylish clothing and believe that you don’t have to spend a fortune to dress your little ones beautifully.
I work as a children’s stylist and personal shopper which I love. Shopping the high street, searching high and low for beautiful looks on a budget is what I do best. I realised that there were websites to shop designer items in one place but nowhere to shop the best of the high street and that’s how Small Styling was born.
I launched Small Styling to create a personal shopping service for busy parents. A one-stop-shop of affordable, stylish clothing from the high street and beyond.
Our aim is to do the shopping for you. To deliver a perfectly curated edit of the most special pieces on the high street mixed with luxury looks for less.
Eliza X
